> ## Documentation Index > Fetch the complete documentation index at: https://docs.hiveku.com/llms.txt > Use this file to discover all available pages before exploring further. # Social AI Assistant > A docked AI that drafts posts in your brand voice, plans weeks of content, and turns Design Studio work into posts — all held for your approval before anything goes live Every page under **Marketing > Social** carries a docked AI assistant — a sidebar that drafts posts in your brand voice, plans weeks of content, and turns a Design Studio design or video into a ready-to-post entry. It knows your connected accounts, your Content Pillars, and your brand, so you brief it in plain language instead of filling out forms. **Nothing publishes automatically.** However you use the assistant — a single post, a full week, a design-to-post — it stages the work and shows you an **approval card**. Nothing goes to Facebook, Instagram, LinkedIn, X, TikTok, or Google Business Profile until you click **Approve**. The assistant drafts and schedules; you decide when it's live. ## What the assistant does Write single posts or variations that sound like you, per platform. Lay a themed run of posts across your calendar in one brief. Turn a Design Studio design or video into a post with a caption. Keep every post mapped to a recurring theme automatically. ## Draft posts in your brand voice Ask in the sidebar the way you'd brief a teammate — for example, *"draft a LinkedIn post announcing the spring release, and a punchier X version."* The assistant writes in your brand voice and tailors the copy per platform: a long-form LinkedIn version, a 280-character X override, a media-first Instagram caption. It creates each one as a draft or a scheduled entry you can open, edit, and refine before it ever reaches an account. You can keep the conversation going — "make the X one funnier," "add a call to action," "swap the hashtag." The assistant edits the staged posts in place instead of starting over. ## Plan weeks of content Give the assistant a theme and a window and it maps out a run of posts across your calendar. A brief like *"plan two weeks of posts about our onboarding revamp — three a week, mixing LinkedIn and Facebook"* produces a set of scheduled drafts you can review together in **Marketing > Social > Calendar**. Drag any post to a new slot to reschedule it, edit the copy, or drop the ones you don't want. Because the plan lands as drafts and scheduled entries, you get the whole calendar in front of you before committing to any of it — and, as always, each post still waits for approval at publish time. ## Design-to-post: turn a design into a post The assistant bridges [Design Studio](/design/overview) and your calendar. Point it at a design or a motion graphic you've created — an Instagram banner, a Reel, an email-style header — and it builds a post around it: pulls the asset in as media, writes a caption in your brand voice, and stages it for the accounts you name. Design a graphic or video on the layered canvas. See the [Design Studio Overview](/design/overview) for what the editor can produce. In the Social sidebar, tell it which design or video to use and where it should go — for example, *"turn my new product-launch graphic into an Instagram and Facebook post."* The assistant attaches the media, drafts a caption per platform, and tags a Content Pillar. Open it, tweak the copy or targets, then schedule. At publish time the assistant surfaces its approval card. Nothing reaches the platform until you approve. Platform media rules still apply. Instagram needs a JPEG image or a video on every post; TikTok publishes as a draft to your TikTok inbox that you finalize in the app. See [Schedule Social Media Posts](/how-tos/social-posts) for the per-platform behaviors. ## Content Pillars Content Pillars are your recurring themes — *Customer Stories*, *Product Updates*, *Industry Insights* — defined under **Marketing > Social > Pillars**. The assistant uses them as a planning backbone: when it drafts a post or lays out a week, it tags each entry to the right pillar so your mix stays balanced and on-brand, and so the **Analytics** view can break performance down per pillar. When you plan content, you can steer by pillar directly — *"give me a week weighted toward Customer Stories"* — and the assistant distributes the posts accordingly. Define your recurring themes so the assistant and your analytics stay organized around them. ## Cross-agent handoffs The social assistant shares a memory layer with your other marketing agents, so work moves between them through normal chat — no manual wiring: * **Content → Social.** A Content agent that just finished a blog post can hand it to the social assistant to draft launch posts that feature it. * **Branding → Social.** A Branding agent refining your voice or palette pushes those updates into how the assistant writes and which visuals it reaches for. * **Social → Design.** Need a fresh graphic for a planned post? The assistant can pull one in from [Design Studio](/design/overview) rather than posting without media. You brief once; the agents pass context between themselves and bring the result back to you as staged, approval-gated posts. ## The approval guarantee This is the rule that never bends: **the assistant never publishes on its own.** Drafting, planning, design-to-post, cross-agent handoffs — all of it stops at an **approval card**. You review the copy, media, targets, and timing, then click **Approve** to let it go live, or reject it and send the assistant back to revise. If your team also uses the optional [publishing approvals](/how-tos/social-posts) under **Marketing > Social > Settings**, that reviewer step applies on top. ## What's Next? Compose, tailor per platform, schedule, and track posts in the calendar. Define the recurring themes the assistant plans around. Create the graphics and videos the assistant turns into posts. Wire up the platforms the assistant publishes to.