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Get your own outbound IP for sending email. A dedicated IP keeps your sender reputation apart from every other account’s, good or bad.

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Shared vs. Dedicated

By default, your emails go out from Hiveku’s shared pool of IP addresses. That’s the right choice for most senders. A dedicated IP only makes sense once you send steady, high volume.
A dedicated IP doesn’t improve deliverability by itself. It keeps your reputation apart, which only helps when your reputation is good. Engaged recipients and clean lists matter more.

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When to Consider One

  • You send a lot of email every day, steadily.
  • You want your reputation kept apart from everyone else’s, for example for important transactional email.
Mailbox providers judge an IP by the mail they see from it. With low or uneven volume, the shared pool usually delivers better than a dedicated IP.

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Request an IP

1

Open the Dedicated IPs tab

Go to Settings > Email Service > Dedicated IPs.
2

Click Request Dedicated IP

Read the question and click Save request. Hiveku saves your request and sends it to our team.
3

Read the answer

The message after you click says what happened:
  • Request saved and sent to our team. Our team has your request.
  • You already asked for a dedicated IP. An account has one open request at a time. Asking again doesn’t save another, and our team already has it.
  • Request saved, but it could not be passed to our team just now. Ask again later, or email support@hiveku.com.
4

Wait for our team to set it up

Your request shows on the tab with the status Requested, and Not assigned yet where the address goes. Our team sets dedicated IPs up by hand. Until yours is set up, your email keeps going out from the shared IPs.
5

Watch it warm up

Once set up, the IP shows with its address, its warm-up progress and its reputation score.
Your AI assistant can ask for one too: it saves the same single request, and our team is told the same way. To withdraw a request before it is set up, click Cancel request next to it. Our team is told it is gone.

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30-Day Warm-up

New IPs have no reputation, and mailbox providers hold back mail from IPs they don’t know. So Hiveku warms a new dedicated IP up over 30 days:
  • Each day’s sends through the IP are capped. The cap starts at 50 a day and rises every two days, to 15,000 a day by day 30. See the full schedule.
  • An email whose recipients don’t all fit in what is left of the day’s cap goes out through the shared pool instead, so nothing waits.
  • After 30 days the IP is warm, and the cap is lifted.
Send your best mail during warm-up, such as receipts and password resets. Mail that people open and click builds a new IP’s reputation fastest.

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Monitor Your IP

The Dedicated IPs tab shows each IP with:
  • Status: Warming (with its progress), Ready, Paused, or Requested for a request that isn’t set up yet
  • Reputation score: starts at 100 and drops with the IP’s bounces and complaints. Hiveku works it out again every day.
  • Today: the emails it sent today
Set up webhooks on email.bounced and email.complained to catch problems early.

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Release an IP

If you no longer need a dedicated IP, release it.
1

Click Release IP

Click the release button next to the IP on the Dedicated IPs tab.
2

Confirm

Its warm-up progress is lost, and your email goes out through the shared pool again.
If you ask for a dedicated IP again later, a new one is warmed up from the start.

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Pricing

A dedicated IP has a monthly price. Ask our team about it at support@hiveku.com. See the dedicated IPs reference for the warm-up schedule and more.

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Verify It’s Working

1

Send a real email

Once the IP is set up, your sends go through it on their own, as long as they fit in the day’s warm-up cap.
2

Check the headers

Open a delivered email and look at its raw headers. The Received: lines show the IP it was sent from.
3

Watch the tab

Over the first weeks, the warm-up progress should rise every day and the reputation score stay high.

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Troubleshooting

Our team sets dedicated IPs up by hand, and your email keeps going out from the shared IPs meanwhile. If you have a question about your request, email support@hiveku.com with your account name.
Your request is saved, but our team wasn’t told of it yet. Click Request Dedicated IP again later: it doesn’t save a second request, and the message tells you whether our team has it. Or email support@hiveku.com.
Usually list quality: sending to people who don’t engage, with bounces and complaints. Clean your list and check who your emails skip.
A dedicated IP keeps your reputation apart; it doesn’t create a good one. If your content, list quality or authentication is the problem, a dedicated IP can do worse than the shared pool. Fix the cause first.

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What’s Next?

Unsubscribes and Spam

Keep your bounce and complaint rates low

Dedicated IPs Reference

The warm-up schedule and more