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Social proof is one of the highest-leverage conversion lifts available — studies consistently show sites with visible testimonials convert around 34% higher than those without. This guide covers three ways to add them.

Easiest

Ask the AI assistant

Visual

Drag a prebuilt section

Dynamic

Pull from a database table

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Option 1: Ask the AI Assistant

1

Open the AI chat

Click the AI tab in your project.
2

Describe what you want

Add a testimonials section to my homepage with 3 customer quotes, 
each with a name, company, and photo.
Or paste real testimonials you already have.
3

Review and refine

The AI adds the section. Ask for tweaks — carousel vs grid, styling, layout.
4

Deploy

Click Deploy.

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Option 2: Use a Pre-Built Section

1

Open the visual editor

Click Edit on the page where you want testimonials.
2

Open the Sections panel

In the left sidebar, click Sections. Scroll to Testimonials / Social Proof.
3

Drag and drop

Drop the section where you want it. Most high-converting spots: above the fold, right before the CTA, on the pricing page.
4

Configure

Click the section to open the inspector. Replace the placeholder quotes with real ones. Upload customer photos.
5

Save and deploy

Click Save, then Deploy.

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Option 3: Dynamic from Database

If you have many testimonials or want customers to submit them, store testimonials in a table and render them dynamically.
1

Create the table

In Database > Tables, create testimonials:
CREATE TABLE testimonials (
  id uuid PRIMARY KEY DEFAULT gen_random_uuid(),
  customer_name text NOT NULL,
  customer_company text,
  customer_role text,
  customer_photo_url text,
  rating integer CHECK (rating BETWEEN 1 AND 5),
  quote text NOT NULL,
  video_url text,
  featured boolean DEFAULT false,
  status text DEFAULT 'pending',
  created_at timestamptz DEFAULT now()
);
2

Seed with real quotes

Add rows for every testimonial you already have. Set status = 'approved' and featured = true for your best ones.
3

Build the render component

Query approved testimonials:
SELECT * FROM testimonials 
WHERE status = 'approved' 
ORDER BY featured DESC, created_at DESC 
LIMIT 6
Render as a carousel or grid.
4

Deploy

Click Deploy. New testimonials added to the table appear on next page load.

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Testimonial Types

Short customer quote + name + photo + company. The most common and versatile format. Works well in grids of 3-6.

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Display Patterns

  • Carousel — rotating, saves space, good when you have 5+ and want them all visible
  • Grid — all visible at once, strong “social proof stacking” effect
  • Featured section — hand-pick your best 3-5, give them prime real estate
  • Sprinkled — one testimonial per section throughout the page, quotes reinforcing the claim right above them

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Collecting New Testimonials

Pair this page with automation that asks customers for reviews after purchase. See Workflow: Auto-Request Reviews. Flow:
  1. Customer buys → workflow delays 3 days → asks for a review
  2. Customer submits on /reviews/new → writes to testimonials table with status = 'pending'
  3. You review pending testimonials in admin → mark status = 'approved' on the good ones
  4. Approved testimonials render on the site

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Import from Google / Trustpilot

If you already have reviews elsewhere, pull them in:
  • Google Business Profile — reviews API returns your recent reviews with star rating
  • Trustpilot — public API, free tier covers low volume
  • Yelp — Fusion API
  • Amazon — Seller Central has review exports
Write a daily workflow that syncs new reviews into your testimonials table.
Include specific numbers or outcomes in quotes (“saved me 10 hours a week”, “2x our conversion rate”). Vague praise like “great product!” converts far worse than concrete, quantified claims. When collecting new testimonials, ask customers for specifics.
Two common display strategies:
  • Featured — you pick the best, they stay put. More work to curate, better quality control.
  • Recent — latest approved reviews show first. Less curation, always fresh, risk of a weaker review leading.
Hybrid: ORDER BY featured DESC, created_at DESC. Featured ones lead, recent ones fill in after.

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Verify It Worked

  1. Add 3 test testimonials (or approve real ones)
  2. Visit the live site and confirm they render
  3. Test on mobile — long quotes often break layout there first
  4. Click through any linked case studies to confirm URLs work

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Troubleshooting

Check the image URLs. If you uploaded photos, confirm they’re in project assets and the URL is the public CDN path, not a local path. Try opening the image URL directly in a new tab — if it 404s, the upload didn’t land correctly.
Your query isn’t filtering on status. Add the filter:
WHERE status = 'approved'
And verify the render component uses that query.
Add a CSS max-height with overflow hidden and a “Read more” expand toggle. Alternatively, set a character limit in the form that collects testimonials (200-300 chars is plenty).
The Google Business Profile API token expired, or the account lost access. Go to Settings > Integrations > Google Business Profile and reconnect. See Connect GBP.

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What’s Next?

Request Reviews

Automate asking for reviews after purchase

Connect Google Business Profile

Sync your Google reviews into your site